Darian Rodriguez Heyman shares countless tips on optimizing your website, online donation forms, emails, and everything in between for maximizing your online donations.
This post was originally published here (Nonprofit Quarterly) A recent study from the University of Chicago’s Booth School of Business looked into what effect “suggested amounts” have on levels of giving. What they found is excruciatingly...
Why do people give to a cause? Have you ever asked yourself why it seems that some people are so generous with their time? You may know people who are also generous with their money. You may still know others who are generous with both their time...
To be deductible, charitable contributions must be made to qualified organizations. Qualified organizations include, but are not limited to, federal, state, and local governments and organizations organized and operated only for charitable...
This post was originally published here (The TechSoup Blog) I don’t usually wait with bated breath for annual giving trends and studies. But this year was different. Many fundraisers (including me) were eager to understand how the emergence of...
When looking for new donors and viewing current donors, nonprofits many times use a microscope whereby they seek to identify two critical elements. First, what is the likelihood or propensity for that person to give? Secondly, what is the actual...
This post was originally published here (NY Times). On Saturday, Steve Mendelsohn received an unexpected phone call. A staff member with the HBO comedy show “Last Week Tonight With John Oliver” had a small question about the Trevor Project, the...
What are planned gifts… Planned gifts include gifts through a will, charitable gift annuities, gifts of life insurance, charitable trusts and more. Below is a brief list of some of the most common types of assets that you can donate to charity. Note...
More and more foundations are using the internet to reach people they would not have otherwise been able to reach, allowing them to making their mission known world wide. However, there continues to be an increasing concern that nonprofits lack the...
A great deal of unnecessary mystery surrounds the process of philanthropy (a fancy word for “giving away money”). Dozens of books, articles, and sociological studies have analyzed the typical donor, trying to understand the philanthropic...